Question has come up so many times that I needed to write an article describing why SEO is so “expensive”! There are many explanations for why an SEO campaign may be or may NOT be expensive to set up and maintain.
Expensive is a relative term, but that doesn’t stop people from throwing it around regularly. Even a cheap car is expensive compared to, say, a can of soda. But that car is also going to do a lot more than just add some softness around your waistline.
In the same way, SEO and online marketing services might Seem like they carry a high dollar amount, but that is because they’ll do a great deal for you.
And also, doing proper SEO isn’t easy. It takes hours of professional work, and as we all know, professional time is not free.
The Most Common Reasons An SEO Campaign Might Become Expensive Are:
- Competitive keywords
- National ranking aspirations (as opposed to local rankings)
- Extensive research and content writing
- New website with little or no SEO
- Costs of establishing a brand and presence online
The Most Common Reasons An SEO Campaign Might NOT Be Expensive Are:
- Products or services that are not wildly popular
- Previous properly managed SEO campaign
- Local search results (cities close to you)
Some SEO clients really get nothing in return, literally. Others get an SEO service that enters your website and a few keywords into an automated program that simply churns out links all over the Internet. Your site may rank for a couple weeks and then it drops all the way down to page 20. Others charge cheap fees because they outsource their services to even cheaper and crappier services overseas.
That’s just the beginning, mind you. SEO takes some time, and as Time passes you want to ascertain which methods work so that you can tweak your strategy. And if your Search Engine Optimization pros offer complete services, they may offer content Creation as well, and that is expensive too. Since your competitors are likely Using SEO professionals which only means you need to hire a fairly good search engine optimization firm If you would like to see actual improvements on your Google ranking.
Raweb Solutions are here to help you reach the desired goal.
But we invite you to contact us to tell us what you need and what you want so we will match the best SEO Solution for you!